Breitling Cuts The Price Of Watches In The Uk Market By 7%

It is reported that Breitling will comprehensively reduce the price of branded products in the British market, with a price reduction of about 7%. After the Brexit referendum, in October 2016 and April 2017, Breitling twice raised the price of watches in the British market.

   ‘The second price increase in April 2017 made the price of products in the UK market slightly higher than the international average. This time the price reduction is designed to readjust and make the UK market more competitive.’
   After the Brexit referendum in 2016, the British pound depreciated sharply, and the prices of products in the British market were 25% cheaper than those in the euro zone and the dollar zone. Therefore, major luxury watch brands have increased the prices of products in the British market.

Swatch Will Cut Spare Parts Supply Swiss Luxury Watch Industry May Be Hit Hard

The US ‘Fortune’ website reported on November 13 that the Swiss regulator introduced new regulations on October 25 that allow the Swatch Group to reduce the supply of spare parts for other brands of watches, a move that may cause Swiss luxury watch manufacturing is in trouble.

The Swatch Group is the world’s largest watch company and has a near monopoly position in the production and sale of Swiss watch movements and accessories. The majority of Swiss luxury watch manufacturers are small and do not have the financial resources to manufacture watch parts independently. 75% of the core mechanical parts of Swiss luxury watches come from Swatch.

The report pointed out that the new regulations caused a shock in the Swiss luxury watch manufacturing industry, and some even suspected that the Swiss luxury watch industry would be eliminated. Industry analysts point out that investors may merge small manufacturers, and merge between manufacturers to form large groups.

Swatch’s move is to use more parts for the production of private label watches. It is estimated that the new regulations will increase sales of Swatch watches by $ 4 billion. It is worth noting that some manufacturers are beginning to consider developing China into their new supplier, but at least 50% of the watches with the ‘Made in Switzerland’ label are made in Switzerland.

Echoes Of The Belle Epoque: Girard Perregaux Esmeralda Tourbillon Tourbillon Watch

The Three Golden Bridge Tourbillon symbolizes the apex of Girard-Perregaux tourbillon technology. Since its introduction in the 1860s, it has set an aesthetic standard that cannot be surpassed in the field of traditional watchmaking technology. The Esmeralda Tourbillon three-gold bridge tourbillon watch celebrating the 225th anniversary of the brand’s founding this year has once again reproduced this extreme craftsmanship, remembering the glorious era with a beautiful attitude.

   The tourbillon mechanism that accommodates the escapement with a rotating cage to offset the single force of gravity is an important invention in the era of pocket watches. Although the functional significance has disappeared in the era of watches, the precise mechanical structure and beautiful running posture have made the tourbillon a symbol of watchmaking success. Accuracy is no longer the sole purpose of the tourbillon, and the rarity of craftsmanship is manifested in the most beautiful posture, which has become a new value for the tourbillon. And when it comes to beautiful tourbillons, you must not mention the Girard-Perregaux tourbillon of the three gold bridges. This legendary watch craftsmanship that won the gold medal at the Paris World Exposition in 1889 is still a classic even today after more than a century The most representative design of Parker’s watch and brand recognition, Girard-Perregaux launched this Esmeralda Tourbillon three-gold bridge tourbillon watch, hoping to use the classic design of the three-gold bridge to celebrate the brand’s 225th anniversary.

Three Golden Bridge Tourbillon Pocket Watch Winning Gold Medal at Paris World Expo 1889

   The name of the Esmeralda Tourbillon Tourbillon watch is La Esmeralda, a Mexican watch and jewellery retailer from the late 19th century. At that time, Girard Perregaux was actively expanding the South American market. Responsible for sales and was acquired by then-President General Porfirio Díaz. Later, this pocket watch was held by General Diaz’s family until the descendants of General Diaz sold this legendary pocket watch back to Girard Perregaux in the 1970s and became the collection of Girard Perregaux Museum. This Esmeralda Tourbillon tourbillon watch, launched to celebrate the 225th anniversary of the brand, is inspired by this legendary pocket watch, including design elements such as an arrow-shaped triple bridge and a lyre-shaped tourbillon frame. This watch faithfully reproduces.

The 44mm Esmeralda Tourbillon Tourbillon watch is actually quite hand-to-hand and must be attributed to good ergonomic design

Ingenious lug radian is the key to comfortable wearing

The box-type wind resistance of the elegant antique watch design makes the Esmeralda Tourbillon three-gold bridge tourbillon watch with a round silhouette like an antique pocket watch

   Unlike the original pocket watch, the first impression of the Esmeralda Tourbillon Tourbillon is quite simple and neat, but the design of the case structure can be seen to intentionally reproduce the look of the pocket watch. The 44mm round case with box-type windproof design outlines the rounded outline of an antique pocket watch, while the bezel is intentionally narrowed to make the area of ​​the faceplate wider. Illusion of watch size. However, the design of the lugs has been calculated quite precisely, so the actual wearing feel fits the curve of the wrist quite well. The daily diameter of our editor’s daily watch is 32mm, and when trying on this 44mm Esmeralda Tourbillon three gold bridge tourbillon watch, it is quite against the hands, we must quite admire the designer’s ergonomics .

The Esmeralda Tourbillon tourbillon watch uses the classic three-gold bridge design. Although it is also equipped with the GP09400 automatic movement, its style is very different from the DLC titanium Neo-tourbillon tourbillon watch.

   The ergonomically designed case with a classic pocket watch atmosphere is equipped with the brand’s self-made GP09400 automatic three-gold bridge tourbillon movement. Girard-Perregaux has developed two self-winding three-gold bridge tourbillon movements. The Esmeralda Tourbillon three-gold bridge tourbillon watch is equipped with the GP09400 movement, which is the successor to GP09600. On the side, the miniature automatic tourbillon is designed to maintain the rigorous structure of the Three Golden Bridge Tourbillon movement. The size of the movement is increased to 36.6 mm (GP09600 is 31 mm), and the power reserve is extended to 60 hours (GP09600 is 48 hours). Larger watches such as the DLC Neo-tourbillon Titanium Tourbillon launched in previous years. However, in Neo-Tourbillon, the DLC titanium three-gold bridge used by GP09400 presents a more avant-garde design. In the Esmeralda Tourbillon three-gold bridge tourbillon watch, GP09400 uses the traditional three-gold bridge design to depict the Esmeralda Tourbillon three. The classic look of the Golden Bridge Tourbillon.

Every detail of the bridge’s tiny corners, inner chamfers, hole edges and other details have been carefully polished into a perfect mirror surface. The dazzling light shines with the rose gold case and Dauphine Hands.

   The complete movement structure with three gold bridges across the face plate is the most popular design feature of Girard Perregaux’s three gold bridge tourbillons. The linear gear train is directly set on the side of the face plate to show the rigorous order of the machine and the beauty of the structure. Let people who fall in love with traditional machinery and crafts love it. The Esmeralda Tourbillon Tri-Golden Tourbillon watch, which pays tribute to the brand’s legendary classics, takes this traditional design process further to the fullest. The first three golden bridges that came into view were made of rose gold. The Girard-Perregaux watch, a three-gold bridge tourbillon pocket watch that won the gold medal at the Paris World Expo in 1889, has an improved arrow-shaped golden bridge style and is of the highest standard. The process is chamfered and polished. Every small corner of the small bridge body, the inner chamfer, the edge of the hole, and other details are carefully polished into a perfect mirror surface, dazzling light and rose gold case and too Dauphine Hands shine on each other.

The lyre-shaped tourbillon frame is the most recognizable design of the Girard-Perregaux tourbillon. The slim frame carrying the escapement system’s rotation outlines a beautiful figure with curved lines.

   Another protagonist of the Esmeralda Tourbillon watch is a tourbillon device at 6 o’clock. The lyre-shaped tourbillon frame that is familiar to the table friends is the most recognizable design of Girard Perregaux watch tourbillon. The slim frame carrying the escapement system outlines a beautiful figure with curved lines. It is regarded as the exclusive design of Girard Perregaux. However, it is very difficult to make chamfering and mirror polishing on the curved tourbillon frame. Even skilled craftsmen need to spend a considerable amount of time to complete the modification, so that this mechanical device can continue to work. Gorgeous afterimages were reflected in the spinning wheel.

The machine board uses the machine engraving process to scribe sharp and complicated radial engraving, so that the face plate presents a rich layered sense.

The flower-shaped radiation engraving gives the barrel a richer visual sense, which sets off the golden bridge that is perfectly modified.

   In keeping with the design concept of pocket watches, the movement of Girard Perregaux’s three-gold bridge tourbillon watch is almost the whole focus of appreciation, so it is necessary to strive for perfection in the decoration of the movement. In the movement decoration process of the Esmeralda Tourbillon three-gold bridge tourbillon watch, in order to highlight the nobleness of the three gold bridges and tourbillons, especially the surface of the machine plate and the barrel are carved with a sharp and complex process by machine-engraving. Radial engraving makes the face plate show rich layering. There are only a handful of artisans in Switzerland with machine-engraving technology, as well as antique lathes that can produce machine-engraving. Even the only part used as a decorative decoration also uses such rare craftsmanship. This is how Girard-Perregaux gave this watch High expectations and persistence in craftsmanship.

Fast Speed ​​and Zero Distance Tag Heuer And Mclaren Team F1 Shanghai Station Together

From April 13 to April 15, 2012, the F1 Shanghai race is in full swing. Feel the speed and passion in the race against time between Button and Hamilton, and witness the perfect fusion of TAG Heuer’s 152 years of watchmaking experience with modern technology.
Jenson Button wears TAG Heuer Carrera chronograph

   In 2008, Lewis Hamilton won the F1 World Championship. In 2010, Jenson Button joined the TAG Heuer Family of Stars, which bodes well for his once again to write a proud record that shocked the racing world. TAG Heuer is the only watch brand in F1 history to have two new champions, shouldering TAG Heuer’s glory and qualifying. As time goes by, today’s impressive record slowly sings the glory of the past. As early as 20 years ago, Prost and Senna-the champions of 1988 and 1989-once went to F1 with McLaren team and TAG Heuer.

   Here, the world’s fastest racing engine is rumbling, the top F1 team must work every second, the world’s top drivers pass you by. If the paddock is the heart of the F1 game, then the garage trip is really touching the pulse of the game. You can see for yourself that the latest cars are neatly and orderly arranged in the garage and touch the most advanced technology; wearing dedicated headphones, you can hear the strategic deployment of coaches and drivers.

   In addition to meeting the world’s top racing drivers and engineers, the paddock is also the best place for celebrities. This time, TAG Heuer has the honor to invite the famous movie star Ms. Zhang Yuqi, Miss Universe Luo Zilin, the Chinese racer Mr. Dong Hebin and the only female racer Ms. Tan Ying to watch the race in the VIP room and feel the speed and passion of TAG Heuer.
Speed ​​comes from passion, precision starts from inheritance
   In 1860, industrial development changed the world rapidly, and Edward Heuer realized that only more accurate timepieces could keep up with the times. That year he set up a watchmaking workshop in Switzerland, which is today’s TAG Heuer. With the advent of the automotive age, the desire for speed in the blood of TAG Heuer has been ignited, and more and more timepieces have flashed racing inspiration. Today, 152 years later, TAG Heuer represents the perfect combination of racing and watches, and the blood boils in the sound of the roaring engine.

   For more than a century, TAG Heuer has demonstrated the brand spirit in the racing world: avant-garde, innovative and extreme precision. In 1911, TAG Heuer invented the first instrument timing tool applied to racing cars-‘Time Journey’, which fully meets the needs of professional car events. In 1916, TAG Heuer ‘Micrograph’ shocked the world. In the era of lack of technology, This world’s first timer accurate to 1 / 100th of a second is a masterpiece of time and space; in 1933, TAG Heuer’s first timer ‘Autavia’, which can be used by cars (Aut) and aviation (avia), came out; In 1986, the first portable timer ‘Microtimer’ with an accuracy of 1 / 1,000 seconds renewed the history of watches. The wheels are rolling. In the splendid history of TAG Heuer and racing, the constant is the highest precision and trustworthy quality.
Technology boosts engine speed and precision
   TAG Heuer continues to climb behind the pinnacle of accurate timing, and it also plays a role in cooperating with many car events. The race of every minute challenges the smallest division of a timepiece. The Carrera series, the Super Carrera series, the Monaco series, and the F1 series have all drawn inspiration from motorsport.

   As the perfect example of the ‘Gentleman Racer’ era, the Carrera series deserves to be deserved. Recalling 1964, Jack. TAG Heuer’s first electric shock car, the most demanding endurance race, the “Carrera Pan American Mexico Road Race”. To pay tribute to the true braves and the highly skilled riders, the first Carrera watch was born. With the constant growth of motorsport and its rising reputation, Carrera watch has become a classic. In 2010, Carrera 1887 brought a powerful engine, the first self-developed mechanical movement of TAG Heuer, to make a stunning debut, and won the “Little Hand Award” at the Geneva Watch Awards. In 2012, Carrera 1887 inherited TAG Heuer’s car Passion, with a new design.

   Perseverance in extreme precision, extraordinary performance and innovation makes TAG Heuer a well-deserved leader in racing timers. In early 2011, TAG Heuer launched the world’s first Mikrograph with a central pointer display, accurate to 1 / 100th of a second. Subsequently, the mechanical frequency watch Mikrotimer Flying 1000 with a frequency of 500 Hz was unveiled. The central hand of the dial can complete 10 rotations per second, which is 125 times faster than a standard Swiss chronograph. Such an extraordinary masterpiece has won the ‘Best Sports Watch of the Year’ award at the 2011 Swiss Watch Awards in Geneva. In 2012, TAG Heuer brought once again the great masterpiece of Swiss watchmaking legend MIKROGIRDER, which broke the technical conventions and was able to measure and display 5 / 10,000th seconds with an accuracy beyond imagination.

TAG Heuer, the proud choice of legendary drivers
   Looking back on history, TAG Heuer’s glorious tradition of cooperating with top racing drivers can be traced back to the original era of Formula F1 Grand Prix. In 1969, TAG Heuer became the first watch brand to sponsor a racing driver. This lucky driver is the Jo Siffert who will be famous in the future. In 1985, TAG Heuer became the official and corporate partner of the McLaren team. In addition to becoming the official timing tool for the Vodafone McLaren Mercedes F1 team, TAG Heuer is also an important partner of the McLaren Technology Center, dedicated to co-development of special projects. As the official timing brand of the Vodafone McLaren Mercedes team, TAG Heuer is committed to creating a cutting-edge technology-specific timing system for the team. During the cooperation, McLaren team won the Formula 1 FIA Team World Championships 6 times and won the driver’s crown 9 times as the most successful business cooperation in history. It is regarded as a legendary classic.