Blancpain Proudly Announces The Reopening Of The Blue Coast Boutique

The promenade, a well-known reputation, a well-known hotel, and a long-established building. The Blancpain boutique, which has been located here since 2002, has been renovated and opened elegantly, further improving the brand’s presence on the Blue Coast and even The popularity of the retail network of 35 boutiques worldwide.

   Bathed in the sun, visitors can experience the spiritual culture that Blancpain has inherited from Switzerland. The boutique is decorated with cherry wood, inspired by the brand’s workshop architecture, where the Blancpain watchmakers show their superb craftsmanship. Timeless and elegant, the boutique style complements Blancpain’s Villeret core collection. The boutique not only creates a stage for Blancpain timepieces, but also for the art of watchmaking.

   Facing the sea, it is the ideal place to indulge in the legend of Iwaki. In early 1953, the Fifty Fathoms watch was officially launched and put into use. This series reflects Blancpain’s passion for the underwater world. Since then, Blancpain has been with divers and underwater photographers on adventurous journeys, discovering the fragile beauty of the ocean, exploring the precious knowledge of the ocean, and launching activities to support and protect this fascinating underwater world.

   The launch of the Fifty Fathom Submersible Watch enriches this collection. The new Fifty Fathom Submersible Watch is equipped with three hours, minutes and seconds, a gray ceramic case, a blue ceramic bezel and a blue dial, which can be purchased at the Blancpain Cannes boutique.

   Throughout the history of the brand, Blancpain has developed a number of outstanding movements, leaving its own unique mark in the changing times. This precious legacy contributed to the renaissance of complication watches in the 1980s and remains the main source of inspiration for brand watchmakers and artisans today. Over the past decade, Blancpain’s LeBrassus factory has been adhering to the spirit of innovation, releasing a total of 35 new movements, and assembling the brand’s proud work. The technicality and creativity they showed impressed people and made Blancpain watches more intrinsic. (Photo / text watch home Xu Chaoyang)