On April 5, 2019, Hublot, a well-known Swiss watchmaking brand, opened its first time-limited experience store in China for the first time, and officially unveiled it on the second floor of Taikoohui in Guangzhou. The full range of Hublot watches will be fully presented in the limited-time experience store, and will fully display Hublot’s advanced watchmaking technology and ‘integrated art’ concept.
This time, Hublot joins Guangzhou, an international metropolis that embraces eclecticism and catches up with fashion trends, showing the brand’s market vision for exploring the Pearl River Delta region. Different from the traditional form of watch exhibition, Hublot’s first time-limited experience store in China will bring meticulous and professional services to Guangzhou to provide visitors with a consistent appreciation experience in the boutique. The store will not only display many beautiful timepieces, but also provide the public with an opportunity to fully appreciate Hublot’s unique watchmaking concept and further interaction, injecting new vitality into the brand’s development in the Pearl River Delta region.
The limited-time experience store covers an area of 104 square meters. It was carefully designed and built by Hublot. The design fully reflects the luxury and innovative brand DNA. It also highlights the creative “art of fusion” of Hublot. Display area, product interactive area, accessories display area and rest area. Adhering to the brand’s consistent black-gray-white color, and combining luxury and innovative design concepts, the overall space presents an elegant artistic sense, creating a distinguished and modern customer experience space. The site is equipped with a large interactive touch screen, so that every visitor can quickly understand Hublot’s watchmaking concept and detailed information about the entire series of products. In the comfortable resting area, customers can taste the watch from a close range and experience the clear modern craftsmanship aesthetics in Hublot design.
From April 5, 2019 to April 28, 2019, Hublot and Wristwatch presented a different visual feast in Guangzhou for 24 days, bringing a wonderful encounter with the ‘art of fusion’ for the public.